This is grotesque. Netflix is using an AI clone of the late Gene Wilder's voice to host a new reality series.

[highplainsdem]

13. And Lance Ulanoff, editor of TechRadar and an AI fan, says this misuse of AI "broke" him:

https://www.techradar.com/streaming/entertainment/im-an-ai-fan-but-netflixs-use-of-an-ai-generated-gene-wilder-voice-for-its-willy-wonka-reality-show-broke-me-and-weve-officially-gone-too-far

I'm an AI fan, but Netflix's use of an AI-generated Gene Wilder voice for its Willy Wonka reality show broke me — and we've officially gone too far
Opinion
By Lance Ulanoff published 4 hours ago
A golden ticket to hell

-snip-

The AI Wilder voice in this trailer is devoid of passion, pathos, or really any recognizable human emotion. It's a soulless Gene Wilder.

Look, there's no doubt the power of AI is transforming life and culture. It lets us do things we never thought possible. It's a co-worker, a companion, a sleuth, a coder, and a creator, but we are now at the point where we must ask ourselves: Just because AI can, should it?

I guess we can ask a similar question about the AI-generated Val Kilmer in the unfortunately titled As Deep as the Grave. While I can understand if Kilmer had completed some filming and they wanted to bridge the gap in scenes filmed after his death, this full-scale recreation, even with the estate's permission, seems wrong. I love these actors, but none are irreplaceable, and using their likenesses and voices simply to generate nostalgia and sell a product feels very wrong, and certainly not the best use of AI (and all the resources behind it).

Surely, we can agree that it's often better to let the dead stay dead and not try to resurrect a simulacrum of their essence through the power of AI. The results are, to be honest, rather like the work of Baron Von Frankenstein: a monstrous creation that probably has no place on earth.